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The other day I planned for a very simple trip from A to B. I started with Orbitz. When I finally penetrated the security system, i.e. figured out my own password, I noodled around and found many pages of flight options. Over the next several hours I tried sorting by flight time, shortest route, and price. Then I tried JetBlue's site because it's not included in Orbitz. Then I tried United Airlines' site because I didn't know if they would have extra options, and I needed to check my miles. The flight I picked had all sorts of seating options and levels of travel that I needed to research. Then I needed to arrange the rental car, the hotel, and the airport pickup. Then I took all of the information and reformatted it in a way I could read. At some point in the process I crossed a line: The time to plan and book the trip took longer than it will take to fly across the entire country.

Worse yet, I don't have the slightest confidence that I got the best deal or the most convenient flight. And just to make things interesting, the flight's on-time rating is in the "rarely" range. That means I probably didn't book any flight at all. What I really did was plan for a time to be at the airport when someone will spot the pilot at the bar, alert the authorities, and the flight will be delayed for "mechanical difficulties."

In situations like this, I find myself dreaming of a world with fewer options. I would pay extra to have fewer travel choices. I often feel that way.

I recently wrote about my new watch that has GPS for tracking my running. It has so many features that I fail 50% of the time in getting it to do anything at all. I literally don't know what sequence of tapping, holding, and humming gets me to the right mode. When it works, I start yelling "What did I just do?! What did I just do?!" I would pay 50% more for a watch that only tells me the current time and my running distance.

Apple often gets the less features thing right. The iPad didn't add a fast boot-up speed, it subtracted a hard disk. It didn't add a touch screen, it subtracted a keyboard. You want to print? Forget it. The iPad is awesome precisely because it has fewer options. If I want more complexity I can purchase apps.

One of my local movie theaters just added the option of special seats that move in sync with the action on screen. Now every time I want to see a movie with friends, I need to poll everyone to see what sort of seat they want. Worse yet, another nearby theater offers dinner with movies. It won't be long before planning a movie will take more time than the movie itself.

Let me say it again: World, I'll pay extra if you will please give me less.
 
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Feb 26, 2011
Oddly enough , to comment on this , I had to register, which adds yet another username/password combination to the list, then had to click the link from my email to say I agreed, then I was asked to paste in email addresses of my friends , when I had to skip, log in , find this link as well, scroll to the end etc.

Complex.

facebook connect anyone, Oauth ?
 
 
Aug 27, 2010
You already can do that. Just pick the first flight listed that goes where you want to go. BAM. you just payed more for less. Oh, the flight leaves at 2 am and has a stopover in minsk? that sucks. It's a good thing you didn't have any options as to when to fly. The price of having flights at times you want to fly to places you want to go is having a lot of flights to choose from. It doesn't seem that bad to me.
 
 
Aug 24, 2010
Completely agree about the "paradox of choice" comments that folks have made here, and travel is certainly one of the biggest culprits on the web.

Apologies for the self-promotion, but this is precisely why I started mygola.com. It's a travel planning service where a human expert goes through all the hundreds of sites to plan your trip - these guys have a PhD in online travel planning so you don't have to.

Next time you're traveling Scott, perhaps you can give it a shot!
 
 
+7 Rank Up Rank Down
Aug 23, 2010
It has been suggested that the future of society's Elite class will be those who can navigate through life without the use of intrusive electronics. They will be those people whom:

Do not wear a timepiece. Because everyone's schedule revolves around them, not the other way around.

Do not carry a cell phone/PDA/Blackberry, etc. Because they will decide when and to whom they will speak and it wont be on anyone's schedule but theirs.

Do not carry a computer. Because simply talking will create a chain reaction that will engage an army of toadies that will scramble to serve them the information they require.

There will come a day when the highest status one can achieve in life will be living a life without these gadgets. When I imagine it I can feel myself relaxing already.
 
 
Aug 23, 2010
You surely realize that you have some kind of OCD problem, right? It sounds like you think the world is to blame for your time management problem and that the iPad somehow makes the world more normal for you, but in reality, you should probably consider getting some professional help for your problem.

I've had a chance to play with an iPad, and have to agree that it's pretty cool. That having been said, it is way too big (and clumsy). I can't believe that anybody sees it as a reasonable "eBook reader" although I have to agree that it is pretty cool for many other applications -- particularly browsing the web, playing some games, or watching YouTube videos at a party.
 
 
+11 Rank Up Rank Down
Aug 23, 2010
For a change, I haven't read any posts, but...

If you would pay more, why not pay an agent? Call up a travel agent and tell them you want xyz. They have the knowledge to do the task quicker, cheaper, and better planned than you.

I suppose you want less complexity, but with the ability to turn on more complex features. That sounds brilliant to me.
 
 
Aug 23, 2010
Give me a break people. Why in the world would you pay a travel agent to book a simple domestic flight? I can see maybe if you were planning a detailed vacation, but even then most of the tour operators have agents that are just as knowledgeable, if not more, than your average travel agent when it comes to that. Travel agents typically use Sabre, Amadeus, Apollo or Worldspan and those legacy GDS systems are just as confusing if not more than your typical online website booking engine. If you want to pay someone who is only slightly more "connected" to the airline industry than you are Scott, then go ahead. Maybe the false sense of security will be worth it to you.
 
 
+6 Rank Up Rank Down
Aug 23, 2010
You already can pay extra for less.

Option 1: Pick a major airline and stick with it. Book travel through their site.

Option 2: Use one of the really good airfare aggregators like Kayak or Bing, do just one search and choose among the results.

If you haven't done one of these things, you really don't want to pay extra for less; you want to pay extra for someone else to do the work for you in getting the best deal/product, which is really quite a different thing.
 
 
+8 Rank Up Rank Down
Aug 21, 2010
Airline tickets are a classic "confusopoly": they change the prices and conditons hundreds of thousands of times a day. You are essentially negotiating a unique price for your ticket, but negotiating against a machine that has complete information, while you have barely enough to drive you crazy.

Thanks to Scott Adams for the word "confusopoly", by the way. It's great, and very useful.
 
 
Aug 21, 2010
Scott,

Thanks for the thoughtful post. I agree that Barry Schwartz gives a nice talk on this very topic at Ted 2006.
Let us remember that the anxiety we feel caused by too many choices/features is still just a result of mental chatter occuring between our ears.
As we attain gretaer awareness of this chatter - its tends to relax, hence we feel less anxious.
Cheers,
Evan
 
 
-2 Rank Up Rank Down
Aug 21, 2010
Thanks for the article. We are working on this.
 
 
Aug 21, 2010
Perfect is the enemy of Good Enough.

p.s. Barry Schwartz is an old geezer who whines too much.
 
 
Aug 21, 2010
A famous person once said 'less is more'. I think it was Bela Lugosi or someone with a similar sounding name. What it means is that there is more to be gained by less. This was something that Albert Einstein spent his life trying to prove-that given relativity in general less will always be more and the more less you have the more less is more. This effort caused Einstein to go insane, but he did subsequently prove the less is more theory with the invention of the atom bomb. It takes only a little fissionable material to get a continent-sized bang. So, travel plan all you want but the more you do the less you'll get and the less you plan the more travel you'll get. It's really just reverse logic done counter-intuitively. Happy trails!- witsterblog
 
 
Aug 21, 2010
There's a TED talk on this somewhere - choices make you unhappy.

Basically it goes like this:

If there's only one pair of pants in the shop and they don't fit right you blame the maker/government/whatever and get on with your life. You might even be happier overall because you get something to complain about next time you're at the water cooler.

If there's hundreds of choices and they don't fit right then you blame yourself - you're unhappy because you wasted your money and you have to go through it all over again. Even if they fit perfectly you still wonder that there might be something better out there so you're still not happy.

Oh, wait, I found it:

http://www.ted.com/index.php/talks/barry_schwartz_on_the_paradox_of_choice.html
 
 
Aug 21, 2010
I don't normally do this kind of thing, seeing as how I actually work for a travel provider, and to suggest something like this would be nothing short of treason, but I have to agree with Ben. Try Hipmunk.com if you want an easy-to-use flight comparison website. Now I feel dirty. Thanks a lot.
 
 
Aug 21, 2010
Booking flights is so aggravating. I wish I could just see a big long list and find the best one off of that. I don't care about seating arrangements or any of that tho, so I guess I'm making my life less complex than you by default.
 
 
Aug 20, 2010
Really, I think that having too many options is one of the biggest problems facing our society today.
 
 
Aug 20, 2010
http://www.ted.com/talks/lang/eng/barry_schwartz_on_the_paradox_of_choice.html
 
 
-1 Rank Up Rank Down
Aug 20, 2010
You could try dohop.com at least the search engine is fast enough. But this is a problem we in Iceland don't have. There are 2 airlines and they don't offer many options :-) (it will be 3 next year when Delta starts here) What I'm trying to say is that what some people consider to be a problem others see as lack of options.
 
 
+2 Rank Up Rank Down
Aug 20, 2010
Seats that move with the movie. That's lovely. How long before somebody is killed watching a car chase? Spill one 52 ounce cola and garbage bag of popcorn in the lap of the gorilla next to you and he'll throw you into a wall and most likely a 3-d movie in the next theatre.

You'll have to take a seasickness tablet to watch car chases set in San Francisco. Forget about seeing disaster movies.
 
 
 
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