Maybe, fryer, your obstinate execs who "don't get it" would be more willing to follow your suggestions if you learned how to actually spell. Being such a corporate stud--an "executive coach" and a "leadership evangelist", as you put it--you surely know how to spell "proverbial"...
As an executive coach and a leadership evangelist, i feel Scott hit the preverbal nail on the relative to Leadership. I have dealt with a lot of execs that just "don't get it." Leadership is not a popularity contest. . .
Wouldn't it be funny if the document literally contained the heading: Strategy
and texts: Requirements,
- Optimistic data
- Bad analogies
- Saliency bias
- Herd instinct
- Confirmation bias
- Leadership
THE END
Actually he does have the hard part. He has to take all that information and twist it in such a way as to make the product look as good as possible and make himself look like a genius at the same time. I'm not sure which of the two is harder.