The second panel implies that the PHB actually wrote clearly defined goals, no doubt using the SMART criteria (Specific, Measurable, Achievable, Relevant, Time-bound).
The rewrite will most likely adhere to the GRUFF criteria (General, Relative, Unattainable, Frivolous, Freewheeling), which will actually cause Dilbert to ignore even more of what the PHB says.
So true! Gotta love when you get the yearly projects that are supposed to take precedence over the daily stuff that needs to be done to keep the company going, especially when you're already overloaded with the day-to-day activities.
Most managers make sure that your goals aren't even remotely achievable for fear that you might actually achieve them and deserve the promised compensation. If you by some chance do achieve the goals the assumption will be that the bar was not set high enough. The thought that you might actually be that good is never considered.