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Apr 22, 2014
@rxantos -- "What exactly would require the engineer to go to the customer?"

We had an irate customer, calling up the CEO complaining that our plotting software didn't work, nothing came out of the plotter. My colleague went to solve the problem. The plotter was not plugged in (hidden under the raised floor of a computer room). Couldn't have been solved remotely.
Apr 22, 2014
@ 1taz and @ jaybeeq

[I apologize in advance for the grammar lesson, but this needs to be addressed]

customer's: means one "customer" has a problem.

customers': means many "customers" have a problem. (Most likely the same problem, too)

I would like the idea of using " customers' ". It seems to add more to the standard daily plight of Dilbert, representing life at "the Company" to be even more accurate.

However, the text says "an important", so we have been presented with one important customer, and you have to use: customer's.
Apr 22, 2014
@mjncad Maybe the PHB's descent into holacracy hell did a small bit of residual good.
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Apr 22, 2014

Except, they don't have any important customers, and technical problems never get fixed.

Therefore, no need for the possessive. It is an important problem; nothing more.
Apr 22, 2014
@ rxsantos
Let me guess, you're a manager.. right?
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